Public Accountability Report Public Accountability Report

2025 Marketing
Mission Statement Promote Illinois agriculture by supporting producers through market development, market reporting, grant funding, and partnerships that strengthen resiliency and amplify the reach of Illinois products both domestically and internationally.
Program Goals and Objectives
  1. Provide opportunities to expand domestic and international markets identified through tours, trade shows, and missions.
    1. Facilitate more buyer/seller introductions per year.
    2. Increase the dollar value of sales resulting from marketing efforts.
  2. Provide marketing opportunities for alternative and specialty crops.
    1. Increase the number of projects regarding alternative and specialty crops.
  3. Provide relevant information and advice on foreign market penetration.
    1. Facilitate access to federal assistance programs.
      1. Facilitate company access to federal programs.
    2. Expand Illinois' agricultural sector.
      1. Improve agricultural export sales.
    Source of Funds General Revenue Fund, Agricultural Premium Fund, Federal Agricultural Marketing Services Fund, Agriculture Federal Projects Fund Statutory Authority 20 ILCS 205/40.7
    Fiscal Year 2026 Target/Projected Fiscal Year 2025 Actual Fiscal Year 2025 Target/Projected Fiscal Year 2024 Actual Fiscal Year 2023 Actual
    Input Indicators
    Total expenditures - all sources (in thousands) $ 6,690.0 $ 4,363.0 $ 6,709.0 $ 3,858.0 $ 2,997.0
    Total expenditures - state appropriated funds (in thousands) $ 6,690.0 $ 4,363.0 $ 6,709.0 $ 3,858.0 $ 2,997.0
    Average monthly full-time equivalents 19.0 14.0 19.0 16.0 16.0
    Output Indicators
    Number of custom reports and inquiries 1,425 1,404 1,350 1,311 1,181
    Number of IDOA's own trade shows/missions developed 22.0 21.0 22.0 22.0 20.0
    Number of cooperator-sponsored activities 45.0 53.0 40.0 40.0 40.0
    Number of projects regarding alternative and specialty crops 25.0 27.0 25.0 23.0 17.0
    Number of informational, educational, and outreach events 100.0 116.0 90.0 86.0 81.0
    Number of centennial, sesquicentennial, and bicentennial farm applications processed 250.0 262.0 250.0 256.0 234.0
    Number of Market News reports submitted weekly 35.0 35.0 35.0 35.0 35.0
    Outcome Indicators
    Number of buyer/seller introductions arranged by IDOA staff 6,000 7,562 4,550 4,513 3,500
    Number of participants in IDOA-sponsored trade shows 550.0 663.0 335.0 331.0 275.0
    Number of participants in IDOA-sponsored missions 100.0 107.0 145.0 144.0 145.0
    Number of participants in cooperator-sponsored activities 200.0 195.0 200.0 183.0 258.0
    Number of participants in alternative/specialty crop activities 825.0 821.0 815.0 802.0 756.0
    Number of participants at informational, educational, and outreach events 25,000 30,367 24,500 24,059 20,000
    Efficiency/Cost-Effectiveness Indicators
    Sales reported by Illinois companies participating in Programs (in thousands) $ 250,000.0 $ 247,319.0 $ 175,000.0 $ 161,522.1 $ 419,867.1
    Program participation expenses (in thousands) $ 300.0 $ 310.0 $ 250.0 $ 252.0 $ 422.0
    Sales reports to expenses (in dollars) $ 833.33 $ 797.80 $ 700.00 $ 640.94 $ 995.04

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